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Calculate Your Hotel's Revenue Opportunity

See your current annual room revenue and estimate the additional revenue you could unlock through better distribution, loyalty, upselling, and guest engagement.

Your Hotel Details

10100 rooms1,000
$50$150$1,000
30%70%99%
5%40%80%
10%18%30%

Your Current Revenue Snapshot

Annual Room Revenue$3,832,500
Direct Revenue (40%)$1,533,000
OTA Revenue (60%)$2,299,500
Annual OTA Commission Paid$413,910

Your Revenue Opportunity Summary

Total Additional Annual Revenue

$256,394per year

What's Driving This Growth

Direct Booking Revenue Increase

Includes loyalty & referral growth

+$89,681 / yr
Ancillary Revenue Growth

Upgrades, F&B, add-ons, experiences

+$105,394 / yr
Room Revenue Lift

From improved occupancy & engagement

+$38,325 / yr

Included in This Estimate

Commission Savings (from OTA shift)$20,696 / yr
Loyalty & Referral Growth$68,985 / yr
Abandoned Booking Recovery$22,995 / yr

Based on conservative assumptions:

  • 5% of OTA bookings shift to direct (commission saved)
  • 3% loyalty & referral growth from OTA guest conversion
  • 5% ancillary upsell on direct guests, 1% on OTA guests (upgrades, F&B, experiences)
  • +1% occupancy lift from reputation & engagement
  • 1.5% abandoned booking recovery on direct revenue
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* This calculator provides estimates based on conservative industry benchmarks. Actual results may vary based on your property's services, market conditions, and implementation.