Hotel Groups

Built for the guest. Built for the group.

One guest record and one loyalty programme across every property. Head office sets the rules, each hotel keeps its brand.

Book a group demoHow group loyalty works

The same guest, seen three times. Then one record, one balance, one tier.

Guest record · WhizzCRM · one record across Riverside Collection

  1. 1FoundBooking.com
  2. 2Recognisedno
  3. 3Stayed
  4. 4Returnedunknown
  1. 1FoundGoogle Hotel Ads
  2. 2Recognisedpoints and perks
  3. 3Stayedspa and restaurant
  4. 4Returneddirect

Identity

Karim Mawani

Karim Mawani

Member 4471 0092

Gold memberDirect bookerOne record, four hotelsAcquired: Google Hotel Ads
Email
held, the guest's own
Phone
held
Consent
given at booking, marketing on

Membership

Gold

member since March 2024

12,400

Lifetime value

$7,480

Stays

9

Nights

23

To next reward

1,000

points

Stays and spend

9 stays across 4 hotels

BW Riverside Hotel

Two nights, Deluxe

$362

+3,620

BW City Hotel

Restaurant, paid with points

850 pts

BW Quay Hotel

Spa, paid with points

1,200 pts

Redeem, any property

BW Lakeside Resort

one night

3,620 pts
Spends outside the room

Groups in production

1.3M to 7M
loyalty members in 18 months
Swiss-Belhotel, with BookingWhizz CRM and Loyalty automation
+42%
direct bookings
MGM Muthu Hotels, group of 40+ properties
+195%
revenue increase
R Hotels, Dubai, group of 8 properties

The hotels and groups that run on BookingWhizz

  • Swiss-Belhotel International
  • Jumeirah Zabeel Saray
  • MGM Muthu Hotels
  • R Hotels Dubai
  • City Blue Hotels
  • Ewaa Hospitality
  • PC Hotels

Head office

Every property, one screen

Members, direct bookings and repeat guests for the whole group, property by property.

Riverside Collection

Group dashboard · last 90 days

Head office

Members, one record each

47,900

Stayed at 2+ hotels

6,120

PropertyMembersBooked direct
Riverside18,240
41%
Lakeside9,860
36%
City12,410
29%
Quay7,390
33%
Every property, one screenOne member base, no duplicatesEach hotel sees its own row
Book a group demo

Group and property

Head office sets the rules. Each hotel keeps its freedom.

Switch between head office and a hotel to see who sets what.

The full breakdown

Riverside Collection Rewards

Programme settings

  • Member record and balance

    One per guest, all hotels

    Set by head office

  • Tiers

    Blue, Silver, Gold, Platinum

    Set by head office

  • Redemption

    Any property in the group

    Set by head office

  • Earn on rooms

    12 pts per $1 on direct stays

    Yours to set

  • Member perks

    Late checkout, welcome drink

    Yours to set

  • Campaigns

    Spa weekend, members only

    Yours to set

Booking

Bookings stay in the group

Riverside Collection

Group page

Dates

12 - 14 May

Guests

2 adults

Rooms

1 room, 2 nights

Riverside is full on these dates. Three sister hotels have rooms for the same stay.

Riverside

The hotel the guest searched

Sold out

LakesideOffered

400 m away, same dates

from $189

City

Same dates

from $175

Quay

Same dates

from $195

Sold out at one hotel? The guest is offered its sister hotels on the same dates.

BW Riverside Hotel

Sign in

GuestAnyone

  • Public rates
  • Join in one step while booking

MemberSigned in

  • Member rate
  • Points earned and redeemed

CorporateApproved users

  • Negotiated rates
  • Approved users only

Travel AgentApproved agencies

  • Net rates
  • Multiple users
  • Booking management

Corporate and travel agent rates behind their own sign-in, approved by the group.

The booking engine

Rollout

  • 230+ integrations

    Each property’s PMS confirmed one by one

  • Members come with you

    Balances and tiers imported, not reset

  • Move at your pace

    One property at a time, or all at once

  • SOC 2 Type II

    Current attestation, report under NDA on request

  • Live in 48 hours

    Programme design and configuration are agreed with the hotel.

IntegrationsOne guest recordWebsites for the portfolio

Group demo

Pick a time for your group demo.

30 minutes on your portfolio and the PMS each property runs. Pick a time, or send a message if you prefer.

Do all our properties have to run the same PMS?

No, and most groups do not. Tell us which PMS each property runs and we will confirm the connections on the call. We treat it property by property rather than as one switch.

Can properties keep their own branding?

Yes. Everything the guest sees carries the property or brand identity. The group layer is what sits behind it: one member record, one set of rules, one place to report from.

Do we have to move every property at once?

No. The programme is designed once at group level and each property inherits it. Sequencing is yours.

What happens to the member data we already hold?

It comes in with you. Existing members, balances and tier positions are imported rather than reset.